← Back to Praxium Performance Last updated: 19 September 2026

Privacy Policy

This policy explains what personal data Praxium Performance collects, why, and what rights you have over it. It applies to praxiumperformance.com and to anyone who books a call, signs up for emails, or becomes a coaching client.


1. Who we are

Praxium Performance is a sole-trader online coaching business. For the purposes of UK data protection law, Praxium Performance is the "data controller" responsible for your personal data.

If you have any question about this policy or how your data is handled, contact: coachsolofit@gmail.com

2. What personal data we collect

We only collect what's needed to run the coaching business and communicate with you. Depending on how you interact with us, this may include:

CategoryExamplesWhere it comes from
Contact & booking detailsName, email address, and the details of any call you bookDirectly from you, via our Calendly booking widget
Newsletter detailsEmail address, and which emails you open or clickDirectly from you, via our Kit signup form
Coaching & programme dataTraining history, goals, workout logs, progress, body-composition data, and video you send for technique reviewDirectly from you, via our Trainerize coaching platform
Health informationInjury history, medical conditions, or physical limitations relevant to safe programmingDirectly from you, as part of coaching intake and ongoing check-ins
CommunicationsMessages you send us by email or through TrainerizeDirectly from you
Website usage dataGeneral visit data such as pages viewed (if analytics are enabled — see Section 7, Cookies)Automatically, if and when analytics tools are active

3. Health information — special category data

Because coaching involves writing safe, individual training programmes, we sometimes collect information about injuries, medical conditions, or physical limitations. Under UK GDPR this is treated as "special category data" and requires an extra layer of protection.

4. Why we use your data, and our legal basis

PurposeLegal basis under UK GDPR
Responding to a booking request / discovery callSteps taken at your request before entering a contract
Delivering 1:1 coaching (programming, reviews, messaging)Performance of a contract with you
Processing health/injury informationYour explicit consent
Sending newsletter emails with training tipsYour consent (given when you sign up)
Keeping basic business records (e.g. for accounting)Legal obligation / legitimate interest
Improving the website (if analytics are enabled)Consent, via the cookie banner

5. Who we share your data with

We don't sell your data. We do use a small number of trusted third-party tools to run the business, and your data passes through them as follows:

These providers act as data processors on our behalf and are contractually required to protect your data. Some are based outside the UK/EEA (for example, in the United States); where that's the case, they provide appropriate safeguards such as Standard Contractual Clauses to protect your data in line with UK GDPR requirements for international transfers.

We will only share your data with anyone else if required by law, or with your explicit permission.

6. How long we keep your data

7. Cookies

We don't run our own tracking or analytics cookies. The only cookies used on this site come from two third-party tools, and — other than a small piece of "necessary" browser storage described below — they're only loaded after you give consent via the cookie banner shown on your first visit.

Cookie / storageSet byPurposeWhen it's set
Consent choiceThis website (praxiumperformance.com)Remembers whether you chose "Accept all" or "Necessary only", so we don't ask again on every visitImmediately — this is strictly necessary and doesn't require consent
Calendly booking cookiesCalendlyPowers the embedded booking calendar and popup schedulerOnly if you choose "Accept all"
Kit signup cookiesKit (formerly ConvertKit)Powers the embedded newsletter signup formOnly if you choose "Accept all"

If you choose "Necessary only", neither Calendly's nor Kit's scripts load at all, and no cookies are set by them. You can still reach both features without cookies: the booking section shows a direct link to open the Calendly calendar in a new tab, and the newsletter section shows our email address to sign up manually.

You can change your choice at any time using the "Cookie preferences" link in the site footer, which reopens the banner. See Calendly's and Kit's own privacy policies for details of exactly what they collect once loaded.

If we add analytics tools in future (such as Google Analytics) to understand how visitors use the site, we will add them to the table above and to the cookie banner's choices, so nothing non-essential is ever set without consent.

8. Your rights

Under UK GDPR, you have the right to:

To exercise any of these rights, email coachsolofit@gmail.com. We'll respond within one month.

If you're unhappy with how we've handled your data, you also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO).

9. Keeping your data secure

We take reasonable technical and organisational steps to protect your data, including relying on reputable third-party platforms (Calendly, Kit, Trainerize) that maintain their own security standards, and limiting access to your data to what's needed to coach you.

10. Children's privacy

Our coaching services and website are intended for adults. We don't knowingly collect personal data from anyone under 18. If you believe a child has provided us with personal data, please contact us and we'll delete it.

11. Changes to this policy

We may update this policy from time to time — for example, as we add new tools to the site (such as analytics or payment processing). The "last updated" date at the top will always reflect the most recent version. We'd encourage you to check back occasionally.


Questions about this policy? Email coachsolofit@gmail.com.